Be responsible for the catalog management and contribute to its rationalization.
Manage the sales forecasts quality.
Manage the global monthly sales forecast process.
Build the baseline forecast.
Challenge and consolidate the promotions and launches sales forecasts projected by the Sales and Marketing teams.
Ensure the global sales forecast consistency, through the building of a consensus between the commercial forecasts, the financial trend and the sales history.
Participate to the improvement of the sales forecast practices.
Contribute to the improvement of the processes and information systems related to his/her activity and be the referent of his/her job.
Establish Online + Offline Data Strategy, gather data and insights and make accessible to E-commerce, Digital, Marketing, Sales and Business Development Teams.
Support business units about data, modeling & interpreting.
Work together with E-commerce teams on traffic, user, sales & CR data, to draw insights & improve business results.
Analyzing data from Google Analytics to create customized reports calculating key performance indicators, metrics and trends,
Define KPIs and dashboards to track and optimize marketing strategies
Work together with Sales Operation teams on optimising the B2B sales data. Search for new systems/AI tools to improve business intelligence.
Create CRM Strategy for the brands
Set a recruitment strategy of data from different sources that will enrich CRM to guarantee the best interactions
Create analytical models including Segmentation, Churn, Next Best Offer etc and design action plans
Being responsible for local/global tools on data/CRM