JOB PURPOSE: Supporting shopper & revenue management insight team through superior and differentiated analytics insights & foresights

• Role will take active role in insight generation process in order to support Shopper & Pricing Insight team in driving the execution for Shopper and mid-term Revenue Management Insights.
• Support shopper insights supervisor to lead and execute shopper insights & mid-term pricing insights agenda
• In order to accelerate growth in selected channels; deliver key shopper insights (as identified by the Supervisor) to commercial teams in order to help them to shape shopper marketing, pack price architecture, executional excellence and merchandising efficiency and trade spend strategies.
• Cooperate with agencies in execution of specific shopper (entry & exit interviews, eye track) and pricing (P3, Neurosience) research projects
• Provide shopper insights on improving in-store visibility, create instore efficiency, increase shopper conversions in order to boost category purchases.
• Provide pricing insights to highlight new pack type / size introduction, delist and price increase/decrease opportunities which will maximize the market share, revenue and volume.
• Assist RM Strategy team with regular price range analysis, define hot price points, monitor category / brand performances within price ranges, highlight bestselling SKUs for each range and identify opportunity areas to gain competitive advantage in market.
• Work collaboratively with CatMan team, capture learnings and generate insight that could be used provide customer-specific recommendations
• Follow shopper and retail trends and present them to Insight / CatMan team to identify growth opportunities and shape and influence Category Management plans
• Proactively seek and find best tools and methodologies for Shopper/Customer Insight techniques
• Utilize Shopper Insights budget efficiently, and effectively, to maximize return on Shopper Insights spending.

If you want to be a part of our amazing team, we are looking for an "Associate Finance Executive” forthe following responsibilities;

Commercial Spending Analysis and Reporting

Customer Profitability and RoI Analysis

Enhancement of Management Reporting Control Processes

This role provides the opportunity to

Gain a thorough understanding of business decision making processes and customer management in a dynamic FMCG environment

Further develop not only analytical skills but also accounting and technical skills with a holistic governance / controls perspective

Manage budget and sales forecast and also manage the collection and analysis of consumer and market insights for the category.

Decide & Implement new launches and marketing mix strategies (360/Digital/Retail) and create the right angle of attack locally to build integrated, engaging consumer brand experiences, with the ultimate “beauty tech” vision of the company.

Create & Monitor the local adaptation of communication materials (imagery, digital, point of sale)

Define and steer the country strategy for the brand/category consistent with the international brand positioning and the country’s priorities to contribute to continued growth; and and be pioneer for the digital & ecommerce transformation of the company.

Mobilize and collaborate with other departments (digital, sales, logistics, education, etc.), partner agencies, and international zone teams to build broader business strategy

Make recommendations to management & lead the shift on the category based on one’s expertise of the consumer, market and competitors.

Hard Skills

• Week 1
• Introduction to Data Analysis
• Week 2-3
• Introduction to Programming and Python
• Week 4-5
• Introduction to Numpy
• Week 6-7
• Data Manipulation with Pandas
• Week 8-9
• Visualization with Matplotlib
• Week 10-13
• Machine Learning
• Week 14-16
• SQL and Applications

Human Skills

UP School’da, güçlü teknik donanımının yanı sıra; güçlü değerlere sahip, çalıştıkları ekiplerde Birlikte Başarı kültürü oluşturan; iletişimi güçlü, zorluklar karşısında pes etmeyen, süreçlere eleştirel bakan, yaratıcı genç kadınlar yetişecek.  

• Yılmazlık
• Birlikte Başarma
• Güçlü İletişim
• Eleştirel Düşünce
• Yaratıcılık 
• Problem Çözme
• Zaman & Enerji Yönetimi
• Mülakat Teknikleri

The Unilever Leadership Internship Programme is three-month-long summer internship programme for students to help them acquire work experience and kick-start their careers.

In this immersive summer programme you’ll get hands-on experience by working in one of the world’s leading consumer goods companies, work on real business projects and receive world-class training, development and mentoring. Shine in ULIP, and you could get fast-tracked to the UFLP Discovery Centre.

A great Supply Chain is crucial to Unilever’s success, and a key catalyst at the centre of our company. Our Supply Chain team is vital in getting our goods to customers and consumers; through sourcing raw materials, delivering the end products, solving complex problems and finding innovative answers to new demands in a fast-paced environment.