Market insight capability – min. 4 years experience across the full breadth of market insight techniques – (retail audit, consumer panels, loyalty data, segmentation)
Fluent in English
Highly numerate with very strong analytical thinking with proven ability to connect data & insight from category consumption, brands drivers, macro & micro trends, and future forces of consumer change and deliver clear outlook scenarios along with implications for the business
Strong communication and presentation skills to be able to clearly distil a lot of complex data and information into actionable insights for the marketing/business
Strong analytical skills, able to synthesis and integrate learning from multiple sources and see the connections in data, trends, events etc to generate insights
Ability to combine data, judgment and experience to make effective decisions in complex situations and when there is a lot of uncertainty or ambiguity
Experience in developing and maintaining relationships with external agencies
Proven ability to manage a matrix organization (cross-functional / cross-border), collaborating and influencing, actively seeking the input of others to gain broad alignment to ideas, communicating direction and influencing decision making to move teams towards a common goal
Support E-KAM by working closely with the other teams to define e-commerce strategy
Following the annual targets, agreements and reconciliations of all e-commerce customers
Making regular visits to the implementation of the annual activity plans of the customers, to ensure and control the realization of these plans
Making all the data required to be obtained within the scope of the contract from all e-com customers and sharing it with the relevant teams
Increasing the service quality by making stock - sales analysis of e-commerce customers, to ensure that there is no loss of sales by maintaining stock levels
Monitoring and implementing the rights arising from the contract with the customers for both parties
Acquiring potential customers and improving existing customers in line with the e-commerce market dynamics
Consultancy and development of hairdresser salons that want to exist in this channel by investing in e-commerce
Ensuring, developing and controlling the compliance of E-retail customers with the criteria
Managing pure player customers' sell-out activity plan and coordinating sell-in
Management of e-retailer customers' sell-in and sell-out
Consolidating the periodic sales forecast from customers in line with customer targets and sharing it with the planning team