• Establish Online + Offline Data Strategy, gather data and insights and make accessible to E-commerce, Digital, Marketing, Sales and Business Development Teams.
• Support business units about data, modeling & interpreting.
• Work together with E-commerce teams on traffic, user, sales & CR data, to draw insights & improve business results.
• Analyzing data from Google Analytics to create customized reports calculating key performance indicators, metrics and trends,
• Define KPIs and dashboards to track and optimize marketing strategies
• Work together with Sales Operation teams on optimising the B2B sales data. Search for new systems/AI tools to improve business intelligence.
• Create CRM Strategy for the brands
• Set a recruitment strategy of data from different sources that will enrich CRM to guarantee the best interactions
• Create analytical models including Segmentation, Churn, Next Best Offer etc and design action plans
• Being responsible for local/global tools on data/CRM

University degree

5-6 years working experience required

Sound planning experience together with control/reporting experience

Excellent command of English

Able to work in a matrix organization with multi-stakeholder

Analytical thinking skills

Attention to detail while being able to see the whole picture

Leadership skills: taking others with you and doing it the right way

Communicates persuasively to win support

Takes appropriate, well-reasoned risks

Excellent knowledge of Microsoft(Excel, Word , PowerPoint) as well as ERP systems such as Oracle, SAP

Good communication and presentation skillsGood communication and presentation skills

nteract and communicate with internal and external stakeholders including tax authorities and tax consulting firms and manage tax related issues with delicate stakeholder management approach,Participate in and manage all types of indirect tax audit processes, Define potential tax risks, and set and implement mitigation plans for BU considering tax amendments, changes in regulations, outputs of tax investigations and audit processes,Prepare and maintain VAT receivable forecast timely and accurately for AOP submission, clarify and provide the reasons of differences between forecast and actual figures, and revisit the assumptions for more accurate forecast,Manage the preparation, submission and reconciliation of VAT1 and VAT2 tax declarations,Manage the preparation and refund processes of VAT,Manage the preparation, submission and reconciliation of OTV-Special Consumption Tax (SCT) declaration,Continue the evolution of tax processes, elimination of non-value added activities and creating greater value added work,Follow up upcoming tax regulations.Organize and manage the process of “risk analysis report sent by tax office”.Provide internal advisory on any tax issues with other departments.Control statutory accounting of indirect tax transactions in order to comply with Turkish Uniform Accounting Principle.Support the month end closing reports.Contribution to CF and AOP process.