• University degree preferably in Industrial Engineering
• Min. 1-2 years of experience in Supply Chain preferably in FMCG companies
• Strong analytical problem solving skills
• Excellent communication skills in English
• Advanced level of MS Office Applications
• Good communication and negotiation skills
• Ambitious, confident and able to take initiative

• University graduate (prerequisite only for external recruitment)
• Minimum 8 years of sales experience (preferably in FMCG sector as a District Leader)
• Leading a diverse team consisting of min. 50 people
• Advanced level of English is a must
• Basic computing skills: Excel, Word, Powerpoint
• Driver licence
• No military obligation

- Assist Digital and Media Manager in delivery of all media programs and actions within assigned platforms, brands and/or geographies 

- Support agency management, project delivery and management of media to deliver market excellence, leadership and innovation

- Support management of media investment by optimizing media efficiency, implementing buying strategy etc. 

- Support all digital marketing activity, build content and creative projects for all social media assets, manage brand social media accounts

- Develop search engine optimized brand websites, via working closely with local and global media agencies

- Keep up with the latest developments in the field of digital marketing and social media

- Track and manage media related budgets via ensuring accurate internal reporting 

- Assist Media and Digital Manager on influencer marketing campaigns, via establishing close contacts with media agencies and brand team

• Market insight capability – min. 4 years experience across the full breadth of market insight techniques – (retail audit, consumer panels, loyalty data, segmentation)
• Fluent in English
• Highly numerate with very strong analytical thinking with proven ability to connect data & insight from category consumption, brands drivers, macro & micro trends, and future forces of consumer change and deliver clear outlook scenarios along with implications for the business
• Strong communication and presentation skills to be able to clearly distil a lot of complex data and information into actionable insights for the marketing/business
• Strong analytical skills, able to synthesis and integrate learning from multiple sources and see the connections in data, trends, events etc to generate insights
• Ability to combine data, judgment and experience to make effective decisions in complex situations and when there is a lot of uncertainty or ambiguity
• Experience in developing and maintaining relationships with external agencies
• Proven ability to manage a matrix organization (cross-functional / cross-border), collaborating and influencing, actively seeking the input of others to gain broad alignment to ideas, communicating direction and influencing decision making to move teams towards a common goal

Education/Certifications:

• Minimum Qualification: University degree (marketing, economics beneficial) 

Work Experience:

• Experience in Brand management (FMCG) no less than 7 years;

• Preferred: Prior Marketing Brand building experience within consumer packaged goods;

Requirements:

• Marketing and financial literacy;

• Strong success record in product/ brand management across all 4 Ps;

• Strong leadership skills;

• Ability to effectively collaborate, communicate and influence in a matrix environment;

• Combination strong analytical skills and creative thinking and problem solving skills;

• Be able to multi-task and work in a fast paced dynamic environment;

• English: written and verbal no less than upper-intermediate.

• Drive and contribute to PepsiCo Food vision, strategy, and execution program by creating and delivering on short and long term company and brand plans that provide a sustainable, consistent, and healthy business foundation,
• The scope including those brands that are currently within the portfolio (salty snacks, confectionary) and those non-existent categories (requiring New Business development or M&As),
• Build brand and consumer value to create strong brands that cater to the needs of our consumers,
• Develop and execute marketing communication programs to drive shopper engagement and maximize conversion
• Demonstrates leadership owing the brand agenda and supporting the entire business to achieve planned targets and results,
• To develop a strong team and bench to drive the business to the longer term vision, deliver brands’ annual sales volume, revenue and CM targets (volume, revenue, CM), build strong brands by best execution of AOP and Stratplan initiatives (brand KPIs, share, HTP),
• Lead development of the commercial strategy for the new product / packaging / equipment / service including pricing, promotional strategy, distribution, merchandising,
• Build strong communication programs for brands through ensuring best creative idea, best execution and best media planning (advertising efficiency index),
• Drill for new consumer insights through consumer data analysis and interpretation, leverage business knowledge, insights and analytics to clearly identify problems to solve (shopper, customer, category and company),
• Take major role in preparation of brands’ Annual Operating Plan (comprehensive, timely), build and lead brands’ full year activation calendar,
• Contribute to Strategic Plan,
• Manage brands’ A&M budget (deviation from target budget),
• Influence sales and category leadership to ensure brand priorities are aligned and included in growth plans and algorithms.