Min 9 years of brand and team management experience in FMCG sector
Perfect command of English
Good level of ATL&BTL knowledge
Ability to work with virtual teams in a multi-functional, multi-cultural environment
Strong strategic mindset, creative act and solid analytical thinking
Proactive, think & act ahead: able to project in the future
Thinking out of the box to solve complex problems by smart & pragmatic solutions with strong time management capability
Ability to effectively collaborate, communicate and influence in a matrix environment
High level of professional maturity with leadership and influencing skills - ability to manage up/down and strong interpersonal skills for interaction with internal/external senior leaders
3rd (about to be 4th year in September) students studying in related departments of universities (Engineering, Economics, Business Administration etc.)
Proficiency in MS Office applications
Fluent in English
Candidates who can be available at least 3 days per week
Excellent command over both written & spoken English
Strengths with strategic and analytical thinking
An ability to drive innovation and brand growth
Please note: You may only apply to one graduate role where you will be asked to indicate a second option. In case of applying more than one, you will be processed with your first application. We are committed to provide equal opportunities in employment. We value diversity, and we do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status or veteran status.
Apply NOW! The Application deadline is December 10!
PepsiCo CSD Marketing team in Eastern Europe is looking for Brand Manager. Preferred locations across ESSA are Poland Turkey, Russia
Roles & Responsibilities: Strategic Planning
Contributing to development of long-term strategy (5 years) for Mirinda brand
Adapt PepsiCo Strategic Planning growth tasks for EER region
Marketing communications
Create 360' communication platforms for Core products and Innovations (TV, digital, key visuals); partner with agencies.
Deliver and update campaign brand playbooks for regional use
Partner with global beverages group to effectively adapt global communication strategies to regional needs
Actively cooperate with local BU marketing teams to develop locally relevant campaign executions
Partner with Design team to create Visual Identity for the brand, be responsible for brand image consistency
Manage insights agenda for respected portfolio
Initiate and manage brand research projects
Brand and business performance tracking and analysis
Monitor and analyze brand performance data (market data, consumer data, media information, ad hoc promotion performance) to evaluate achievement vs. targets and to propose corrective measures and learning's for future development
All of the above is done in close partnership with BU and GBG Marketing, Insights, Innovation teams inside the organization and relevant external partners.