Delivering revenue, volume and share goals for the company,
Extensive analysis to understand customer business drivers, support identifying future growth initiatives and making necessary preparations for annual top-to-top meetings,
Communicating of annual agreement in-store execution details to sales field,
Planning and implementation of promotions and insert activities, including supply chain coordination,
Develop effective account activity calender communication tool with sales field in order to secure excellent in-store execution of activities,
Conduct frequent market visits to identify in-store execution opportunities,
Measure, monitor and report key accounts activities,
B2B Utilizations to evaluate consumer pull, activity performance, new product performance and take actions when necessary,
Work with related commercial and support functions to drive account specific initiatives,
Responsible to track&monitor customer’s activity and discount budget and ensure actual spend will remain within plan.
Create and implement an annual joint business plan taking into account all levers of growth: commercial agreements, marketing actions, training, merchandising and retail opportunities, profitability, trade terms etc.,
Monitor the accounts’ performance against business plan and develop alternative strategies when needed,
Achieve monthly sales target, sharing joint business plan with accounts and business development meetings with field team to implement activities that will increase our visibility and our sales,