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  • 4 years’ university degree
  • 7-8 years of experiences in marketing, sales and trade marketing
  • You should have excellent communication skills in English, advanced level of MS Office Applications and B class driving licence,
  • Team management experience is also important because you will have a team including two direct reports.
  • Strong communication skills and negotiation skills because you will cooperate with highly passionate and innovative teams.
  • You need to have strong analytical problem solving skills to analyze customer / SKU based data for category management projects and make proposals for category growth at customer
  • With the desire to make a difference you will be able to develop the project as you wish,
  • Do not worry, when you take the initiative for the world's most prestigious products, you'll witness how beauty can changes our lives,
  • So, if you've ever wanted to be on a team that's focused on learning at a blistering pace, we want to get to know you.
  • Deliver strong Brand/Platform performance across TR per key business target (revenue, volume, share, brand KPIs)
  • Implement global brand strategy localization & execution
  • Ensure consistency of the brand strategy and the brand's fundamental elements
  • Define annual marketing calendars keeping alignment with all key stakeholders
  • Lead innovation pipeline with cross-functional teams, as well as leveraging globally existing innovations for TR business
  • Ensure flawless delivery for brand programs – i.e. Innovation, Activation, working closely with cross-functional teams:
  • Internal: R&D, Finance, Procurement, Insights, Commercialization, Sales, Trade, Promotions, etc.
  • External: Digital, SM, Media, PR, Activation, Insights agencies, etc
  • Collaborate with commercial teams, for both planning short & mid terms initiatives, and aligning on flawless execution of initiatives
  • Help identifying new opportunities to drive growth
  • Influence related teams for excellent execution of key taskforce initiatives
  • Manage and track budget accordingly and drive efficient spendings
  • Take people & planet+ iniatives as to move further in PepsiCo culture
  • Manage xfunctional team and develop peers & direct report
  • University graduate
  • Preferably 2 years of functional experience within key account management
  • Excellent command of English and Turkish
  • Good command of Windows applications
  • Strategic thinking skills
  • Selling capability, negotiations
  • Ability to cope with a multitask environment
  • Executional excellence
  • Military service completed for male candidates
  • Driver Licence (B)
  • Delivering revenue, volume and share goals for the company,
  • Extensive analysis to understand customer business drivers, support identifying future growth initiatives and making necessary preparations for annual top-to-top meetings,
  • Communicating of annual agreement in-store execution details to sales field,
  • Planning and implementation of promotions and insert activities, including supply chain coordination,
  • Develop effective account activity calender communication tool with sales field in order to secure excellent in-store execution of activities,
  • Conduct frequent market visits to identify in-store execution opportunities,
  • Measure, monitor and report key accounts activities,
  • B2B Utilizations to evaluate consumer pull, activity performance, new product performance and take actions when necessary,
  • Work with related commercial and support functions to drive account specific initiatives,
  • Responsible to track&monitor customer’s activity and discount budget and ensure actual spend will remain within plan.